Projects

Case studies & outcomes

A curated selection of end-to-end initiatives spanning product discovery, design systems, and frontend engineering. Each engagement highlights collaboration models, inclusive processes, and measurable business impact.

Featured Projects

Explore cross-disciplinary work spanning strategy, systems, and shipping. Use the filters to find case studies aligned with your current initiative.

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Case studies (7)

Each project documents the problem, collaboration model, and measurable outcomes delivered.

  • Full-Stack Developer & UI/UX Designer

    2024-Present

    Creatr - AI-Powered Content Platform

    Built a modern content creation platform with AI assistance, real-time features, and comprehensive analytics.

    Stack: Next.js 15, React 19, Convex, Clerk, Google Gemini AI, ImageKit, Tailwind CSS v4, TypeScript

    Performance
    Real-time data sync with <100ms latency
    User Experience
    Mobile-responsive design across all devices
    AI Integration
    Intelligent content suggestions and optimization
    Scalability
    Serverless architecture with global CDN
    AI Integration
    Next.js 15
    React 19
  • Lead Product Designer

    2023 – Present

    Aurora Growth Suite Dashboard

    Unified Aurora's analytics portfolio into a cohesive growth operations hub.

    Stack: Figma Tokens, Next.js, Storybook, Playwright

    Activation lift
    +28%
    Iteration velocity
    Handoff cycle reduced from 3 weeks to 10 days
    Support load
    Analytics workflow tickets down 41%
    SaaS
    Figma Tokens
    Next.js
  • Frontend Engineer

    2020 – 2022

    Nexa Insights Platform Migration

    Rebuilt a legacy analytics product as a resilient Next.js platform with global reach.

    Stack: Next.js, TypeScript, Vercel, Turbopack

    Performance
    Median LCP improved from 4.6s to 1.8s
    Reliability
    99.95% uptime across 14 markets
    Collaboration
    Unlocked simultaneous editing for distributed analysts
    SaaS
    Next.js
    TypeScript
  • Principal Product Designer

    Q1 2022

    Velocity Multibrand Design System

    Established a token-driven design system powering five ecommerce brands.

    Stack: Figma, Style Dictionary, Storybook, Chromatic

    Adoption
    93% component adoption in six months
    Accessibility
    Resolved 180+ WCAG issues before Black Friday
    Velocity
    Cut new page creation time from 8h to 2.5h
    Growth
    Figma
    Style Dictionary
  • Product Designer

    2021

    Flux Payments Trust Rebuild

    Redesigned the dispute journey and onboarding orchestration for a fintech scale-up.

    Stack: Figma, Maze, Amplitude, Supabase

    Onboarding completion
    +34%
    Support load
    Dispute-related tickets down 27%
    Compliance confidence
    Secured regulator sign-off without delaying launch
    Fintech
    Figma
    Maze
  • Lead Frontend Engineer

    2019 – 2020

    Northwind Commerce Replatform

    Guided the migration of a monolithic ecommerce stack onto Next.js with edge caching.

    Stack: Next.js, Contentlayer, Tailwind CSS, Vercel

    Revenue
    +19% seasonal revenue lift
    Content velocity
    Campaign launch time reduced by 60%
    Performance
    Sub-2s LCP across 8 locales
    E-commerce
    Next.js
    Contentlayer
  • Product Design Lead

    2018

    Lumen Experimentation Ops

    Built experimentation operations tooling pairing qualitative insights with guardrails.

    Stack: Miro, Figma, Notion, Supabase

    Experiment cadence
    Scaled from 4 to 12 experiments per quarter
    Knowledge retention
    80% of tests now documented with reusable playbooks
    Team confidence
    Practice NPS increased to 9.1
    Growth
    Miro
    Figma